Letting Botox find a new partner will make women judged more harshly by their friends than if they’re doing it to boost their career or self-esteem, new study reveals
- Swansea University Research Found That Getting Botox For Romance Was More Rated
- Career-boosting cosmetic treatments were considered more sympathetic
- Increasing self-esteem was also rated less than for romance
Switching to Botox and other cosmetic treatments is a personal decision for women prompted for a variety of reasons.
However, those who do it to help them find a romance with a new partner may be judged more harshly by other women.
One study suggests that motivations, such as boosting their career or self-esteem, are considered more sympathetic.
Researchers studied the responses of 306 participants to various scenarios in which middle-aged women received anti-aging treatments, such as Botox and dermal fillers.
For example, the group of men and women was told: ‘Beth is a middle-aged woman who wants to maintain a more youthful appearance in order to find a romantic partner.
“She regularly uses professional treatments such as Botox and dermal fillers as part of her anti-aging treatment.”
A Swansea University study found that women who received Botox for romantic reasons were judged more harshly than those who did it to boost their career or self-esteem. (File image)
The Swansea University research found that women took into account specific goals. It said: ‘They evaluated the women most positively when hiding their age was motivated by self-esteem, followed by work and least positively for romantic purposes.
Lead author Michael Jeanne Childs believes women are judged more when they receive romance treatments because they are seen as a competitor
“This finding highlights the idea that personal well-being is more widely accepted as a motivation for improving appearance than other motivations.”
Men tended to be harsher critics of attempts to avert the aging process, according to a report in the journal Evolutionary Behavioral Sciences.
However, the reason wasn’t all that important because they rated women the same regardless of their goal with the treatment.
Lead author Michael Jeanne Childs said, “From an evolutionary perspective, women are viewed more negatively by other women when they use treatments to attract a mate because they can be seen as a potential competitor.”