Apple CEO Time Cook testifies at an antitrust hearing with the U.S. Judiciary Antitrust Subcommittee. Cook was questioned about the App Store policy, saying that Apple treats all developers the same. While the company faced a whopping 30 percent with serious questions about the App Store’s hidden practices and commissions, developers also accused Apple of not making the App Store rules available and changing them at any time .
Apple treats all developers the same, and the rules are transparent to everyone
Developers believe that Apple imposes rules that benefit the company and that it also distinguishes between larger and smaller app developers. Instead of the current situation, Tim Cook stated that Apple treats all developers the same with transparent rules. He stated that the company attaches great importance to privacy and that all rules apply equally to every developer. In addition, he also emphasized that Apple is not concerned with favoritism, whether large or small developers.
Cook was also questioned about why Apple did not increase the App Store commissions and fees. Tim Cook simply pointed out that there is a competition to attract both the developer and the customers. Tim Cook also mentions that the subscription commission is 30 percent in the first year and 15 percent in the following year.
There is competition for developers, just as there is competition for customers. And so competition for developers, they can write their apps for Android, or Windows, or Xbox, or PlayStation. We have fierce competition on the developer and customer side. In essence, it is so competitive that I would describe it as a street fight for market share in the smartphone business.
Cook also pointed out that Apple does not retaliate or harass developers who disagree with the App Store guidelines because “it is strongly against corporate culture.” The antitrust hearing is still in progress and you can watch it live on YouTube. We’ve also embedded the video for your convenience, so check it out.
What do you think of the scenario? Does Apple benefit from developers? Let us know in the comments.