A customer walks into your store, picks a few items as per their shopping list, and now they are ready to pay. So, they present you with a debit or credit card. But you don’t have a card swiping machine!
What will you do now? The high chances are that you will have no choice but to let the customer go, resulting in revenue loss. It is a prevailing situation that most business owners encounter.
There’s only one solution to this problem; buying a card swiping machine. But, card-swiping machines are of different types. They come in different colours, sizes, and designs. They also perform various functions, i.e., accepting gift cards, credit, debit, and prepaid cards.
Considering all that, you are probably wondering which card swiping machine is perfect for your business.
Luckily, this article will discuss five tips to choose a card swiping machine that works best for your business.
Let’s dive in!
1. Choose the Type
As stated above, Card swiping machines are of different types. These include:
- Traditional POS machine
- Wireless POS machine, i.e., Bluetooth and Wi-Fi POS machine
- Smart POS machine
- Integrated POS machine
Traditional POS Machines
A traditional POS machine is a type of card swiping machine that requires a wired connection, i.e., ethernet or a telephone line, to work.
Wireless POS Machines
A wireless POS machine is also known as a portable machine. It is a type of machine that uses Bluetooth or Wi-Fi to connect instead of cables or wires. An example of such a system is the Wi-Fi POS machine.
Smart POS Machine
Smart POS machines typically fall under wireless terminals. They are more advanced in terms of greater processing power and performing more functions than traditional POS machines. They have a built-in printer and can connect to a landline. In most cases, they include a touch screen POS machine, displaying a PIN pad or capturing a signature as per your requirements. In addition, such POS machines can be small, portable, handheld devices, which ensures seamless installation.
Integrated POS Machine
Integrated card swiping machines are the completest POS systems of them all. They come with the software and hardware already installed into the machines and are ready to use. That includes cash drawers, scanners, receipt printers, touch screen POS machine, etc.
2. Ensure Stable Internet Connection
Some machines come with so many cables and hardware, which can often be very scary. But that does not always have to be the case. Some come with an in-built DATA card or eSIM for easy internet connectivity. Hence, when choosing your POS card swiping machine, it is best to make sure its internet connection is stable.
3. Consider Value-added Features
Value-added features and benefits may vary from one card swiping machine provider to another. But liquidity is the most critical element for any business to run smoothly. What’s the point of having funds in your account if you have no access?
Some companies settle your funds instantly so that if you receive a payment from one of your customers and want to pay for additional supplies, you can do so immediately.
Other value-added features include but are not limited to:
- GiftCards; ideal for creating customer loyalty
- Invoicing; ideal for tracking sales and payments
- Top up; allow you to purchase airtime for your customers
4. Take the Price Range into Account
Price will always be an integral part of any purchase deal, including a card swiping machine. What is your budget? Or rather, how much money are you willing to part with to buy the POS machine?
It will all depend on your business requirements, daily transactions, and customer types. As a result, it is best to learn about various POS machines and choose the one that fits your needs.
5. Consider Accessorizing
To get more from your card swiping machine, you may wish to consider adding some accessories into the mix, depending on your preferences. For instance, you can include a charging dock to keep your machine’s battery going. The idea is to ensure seamless transaction processing without hampering the customer experience.
Choosing the best card swipe machine can be a daunting task because of the many factors you have to consider. From deciding the type of machine to buy- whether it is a traditional, a smart, or a Wi-Fi POS machine- to the price range, all that can’t be so easy. So, employ the tips outlined in the article and find the best POS machine for your business.