23,300 million euros with consoles and mobile phones in the lead: this is the video game market in Europe
The Interactive Software Federation of Europe (ISFE) and the European Games Developer Federation (EGDF) have just published the 2020 European video game market analysis (PDF). This market, which in 2019 generated 21,600 million euros, has grown in 2020 to 23.3 billion euros that have been generated in their vast majority by console and mobile gamers.
The report not only reveals the revenue generated by video games in Europe, but sheds light on some interesting data such as the average demographic profile of gamers and the platforms preferred by users. Next we review the keys.
Consoles and mobile as income generators
According to the ISFE and EGDF report, the European video game market generated in 2020 nothing more and nothing less than 23.3 billion euros, 22% more than the previous year. Most of this income, as we highlighted before, come from consoles (44%) and the mobile (40%), with the PC taking 14% and video game streaming a modest 2%.
However, despite the fact that streaming gambling is still taking off, it took just one year for the revenue generated by these services to increase by 16.5%. If in 2019 they generated 341 million euros, in 2020 the figure rose to 397 million.
Another interesting fact is that the physical format generates less and less income. If last year the sale of physical games reported 24% of the income, this year the figure drops to 20%. The digital format (which includes full games and DLCs, among other things) generated 40% of the revenue. Revenue from apps (games and micropayments) generated the remaining 40%.
Revenue aside, the report reveals that the average gamer is 31.3 years old and spends 9.5 hours a week playing. This is a higher figure than last year, almost an hour or so, but still lower than the time spent on social networks (14 hours per week) or watching TV (23.5 hours per week).
And what do Europeans play? The list does not change much from last year. The best-selling games of 2020 have been ‘FIFA 21’, ‘GTA V’, ‘FIFA 20’, ‘Call of Duty: Black Ops Cold War’ and ‘Animal Crossing: New Horizons’. The only change with respect to 2019 is that ‘FIFA 20’ falls to fourth place to leave the gold to ‘FIFA 21’ and that ‘Call of Duty: Modern Warfare’ gives way to ‘Black Ops Cold War’.
The report also has words for eSports, whose revenues have fallen slightly in 2020 although they are expected to grow again in 2021. Only last year eSports generated 947 million euros (11 million less than in 2019). What did increase was the number of viewers, which went from 398 million in 2019 to 436 million in 2020. The most watched eSports in Europe have been ‘League of Legends’,’ Counter Strike: Global Offensive ‘,’ Overwatch ‘,’ Call of Duty ‘and’ Valorant ‘, in that order.
Finally, the document sheds light on the presence of women in the video game market. According to the report, 47% of video game users are women (in 2019 they were 45%). In terms of employment, it is estimated that there are 86,953 workers in the video game sector, of which 20.53% are women.
Via | GameIndustry
More information | ISFE and EGDF Report (PDF)